Jo Self is an author and consultant on a mission to teach Strengths as a Second Language in order to raise a Strengths-Based Generation. She seeks to create a world where everyone can live to their full potential, talents aren’t wasted and happiness is contagious. As a mompreneur and expat living in Mexico (after 12 yrs in South America), she understands the challenges and rewards that both entail. When she’s not helping others create extraordinary lives, she can be found at the sewing machine, at the movies, enjoying a glass of wine with friends or horsing around with her terribly precocious little boy, affectionately known as O.
She was Peru’s first Gallup Certified Strengths Coach and has been working with Strengths since 2003. In the past, Jo was busy developing nationally recognized and award-winning employee programs for Yum! Brands, the world’s largest fast food restaurant company. And when she wasn’t leading in-house teams to discover their strengths, she was on loan to other organizations helping them to do the same – all while serving on the national board of directors for her professional organization, ESM Association.
Once she left the corporate ranks, she started her own event business, Bon Vivant Savant, and was recognized as both a “Top Female Under 40” influencer in the community by Louisville Woman Magazine and also as a leading entrepreneur in the “40 under 40” list by Business Week Magazine.
After leaving the States she moved to Peru (eventually becoming a citizen as well) where her entrepreneurial spirit continued with a tourism start-up that won a government grant as well as being recognized by ADEX as a top 50 start-up in the country. But that dream wasn’t fulfilling her spirit and a health scare led her to her true calling, being a Strengths Advocate. Today, she continues that journey from Mexico City, serving both individual and corporate clients in over 23 countries around the world as well as writing her book series, Practical Strengths. The include books on Parenting, Career Success and Communication styles.